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I'd like to say a few words about that today.
The companies that I've observed typically pay attention matters such as industry backgrounds, years of experience, and so forth. They want to know what types of projects the applicants have worked on, which compilers and operating systems they're familiar with, which communication protocols and software packages they've used, and so forth. Many also want to know about the employee's work ethic and personality, but in the end, the hiring decisions frequently boil down to the employee's work experience and how much training that person would require.
All of those are important, sensible considerations.

To some extent, this is understandable. After all, the immediate goal of most companies is to develop working products that they can sell. What many forget, however, is that they are supposed to be marathoners, not sprinters. They need to think more in terms of finishing the entire race, and less in terms of achieving short-term victories.
It also betrays a certain naivete about the immediate damage that can result from poor programming style. After all, even the best software is rarely bug-free. A programmer who writes clean, legible software will be able to debug his own work more reliably than someone who writes patchwork code. The latter may arguably provide fixes more quickly (and even that's debatable!), but the results will be unreliable-and when time is short, that's a luxury which companies cannot afford.
Employers should also remember that good programming style is not something that's easily taught. Any competent programmer can learn the mechanics of language syntax and function calls; however, someone who understands little about the artistry of structured programming or proper object orientation is unlikely to master these things on the job. I've seen this happen (or rather, fail to happen) time and again. This, despite the abundance of books and journals which discuss this matter at great length.

For these reasons, I urge any company that's hiring a programmer to ask incisive questions about an applicant's coding style. How does he name his variables? How many lines of code should a function occupy? Does he use global variables, and if so, when? What kinds of books has he read on programming style? Ideally, companies should also ask for samples of an applicant's source code and technical documentation, to verify that these lessons are put into practice. This takes a little extra effort, but it can help a company avoid sacrificing long-term success for the sake of dubious short-term gains.
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